With questions being asked about the selection of Russia and Qatar for the next two World Cups in 2018 and 2022 respectively, few are thinking about the 2026 event with any real purpose. That is with one exception – Canada who is actively looking into making a formal bid to become the host nation. Ranked 110th in the world, Canada has failed to qualify for any World Cups since its one and only appearance in 1986. Despite this, the popularity of the sport in the region is at an all time high and is growing in terms of participation by kids under 16 at a faster rate than the more traditional sports in Canada like Ice Hockey and Baseball. The continued development of the Major League Soccer (MLS) which now includes three Canadian participants – Toronto FC, Vancouver Whitecaps and Montreal Impact has helped to sustain this growth as has the increased exposure of foreign leagues like the EPL and La Liga on Canadian broadcaster’s schedules. Added into this, the diversification of the Canadian population over the past twenty years that has seen an immigration explosion from Europe, the middle East and Asia, football is more relevant to Canadians that ever before.
Many will question whether Canada could host a tournament of this scale and whether the infrastructure exists but in truth the country has more experience with major FIFA tournaments than some of the other rumoured interested regions. Over the past twenty years, Canada has played host to almost every FIFA organized tournament with the exception of the world futsal, beach and club championships, Confederations Cup, and the Men’s and Women’s World Cups. However next summer sees Canada checking off one of those boxes as they play host to the 2015 Women’s World Cup. FIFA will be watching with interest to see how that tournament unfolds and if successful it could be the springboard needed for Canada to bid for the men’s tournament in 2026.
Formal bids for the 2026 World Cup do not need to be submitted until 2018 but preparation and discussions are already underway at the Canadian Soccer Association. CSA president Victor Montagliani knows that before they can submit their bid, there is a lot of ground work that needs to be done both in the region and at FIFA, lobbying those in power to show Canada’s true potential. FIFA are keen to continue the development of the game in regions not typically focused on football/soccer and Canada fits the bill perfectly. With a 35 million population, an established national transport network and a growing appetite for the game, Canada would present an interesting proposition. The only plausible concerns that FIFA may have would be around stadiums with a minimum of 12 all seater venues required, all of which needing a capacity of 40,000 or more. Currently Canada falls short but so did Qatar who was rewarded the 2022 games anyway by FIFA on the promise that they would be built for the event so that should offer some hope to Canada’s bid team.
Given that the 2018 World Cup is in Europe and the 2022 event currently in the Middle East, bids from those regions would be not considered. That leaves countries from Asia, Australasia, North and South America and Africa to fight it out for the rights. Australia, who missed out on the 2022 games, will likely submit a bid as will the USA who is also seeing a growing interest in the beautiful game. No African country besides South Africa has the infrastructure needed to host a World Cup so FIFA is unlikely to see a bid from that region. In South America, Argentina and Colombia may formulate bids but at this time neither has suggested this as an option. Canada is the only G8 country not to have hosted the Men’s World Cup so Montagliani believes it’s now time for Canada to step up to the plate and do so. Having watched neighbours the USA host in 1994, Montagliani believes that Canada has a strong case to follow them given the similarities between the two countries. Canada has history in preparing a bid; after FIFA stripped Colombia of the 1986 World Cup due to economic concerns, Canada, the US and Mexico all stepped up with bids of their own. Eventually the tournament was given to Mexico, much to Canada’s disappointment. However Canada has come a long way since then and any bid now would be far more robust than the one submitted all those years ago. In the end it will be FIFA who decides if Canada is the next country to host the World Cup. Given the issues that the organization is currently experiencing with Russia and particularly Qatar, a safe bid may be the preferred option. Given their past experiences hosting FIFA tournaments, surely there is no safer bid than a Canadian one?
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